Widowmaker, real name Amélie Lacroix, is the French Talon sniper in Blizzard's Overwatch, released in 2016, and is called Fatale in the French version of the game. Her oh la la voice line plays on the classic French expression of surprise and admiration that English speakers associate with romance and glamour. Clipped from the game and shared on soundboards, the line spread beyond Overwatch edits into general meme use, where creators borrow her confident, teasing persona for reactions that need a hint of attraction or impressed disbelief.