Bob and Doug McKenzie were created by Rick Moranis and Dave Thomas for the Canadian sketch show SCTV, where their Great White North segments became a breakout hit in the early 1980s. Played as beer-drinking, toque-wearing brothers, the pair turned gentle Canadian self-mockery into catchphrases that travelled far beyond Canada through records, the film Strange Brew and repeated television reruns. Short clips like this one keep circulating because the characters are immediately recognisable and the humour needs no setup.