Mewing comes from orthotropic ideas about tongue posture associated with John and Mike Mew, but on TikTok it became a shorthand for jawline obsession and silent, smug posing. Short vocal clips about the habit spread through looksmaxxing and glow up edits in the early 2020s, often paired with related sounds like bye bye mewing. I Like To Mew turns that in joke into a mini anthem, which is why creators still reuse it whenever a video mocks confidence, attractiveness routines or someone holding their tongue to their palate for the camera.