The phrase became widely recognizable through Ozempic television advertising, where the brand name is sung to the melody of the 1974 song "Magic" by Pilot. The rewritten jingle spread online because its chorus is simple, repetitive and easy to parody. It is now used far beyond the original commercials in meme videos, ad spoofs and reaction edits whenever creators want to evoke the feel of a relentlessly catchy prescription drug advertisement.