Q-tip is a common name for cotton swabs, and short clips of them being used to clean ears have circulated in ASMR and oddly satisfying videos online. This recording leans into the earwax angle, turning a private hygiene routine into a shareable soundbite. Creators reuse it on TikTok, Shorts and meme pages not for information but for reaction, pairing the scratchy noise with exaggerated expressions. Its popularity comes from that split response, with some viewers finding it relaxing and others finding it instantly repulsive.