The sound comes from Shenmue, Sega's adventure game first released for the Dreamcast in 1999, created under director Yu Suzuki. In the game, Ryo Hazuki can visit arcades and play slot machines around Dobuita, and this short jingle marks a good, winning outcome. As clips from classic games were ripped and shared on soundboards and in meme edits, the chime became a standalone shorthand for luck and payout. It is still used today because its meaning is clear even to viewers who have never played Shenmue.