Aguante is Argentine Spanish slang for backing someone through thick and thin, and Aguante Maradona became a terrace slogan for Diego Maradona, the Argentine star who led his country to World Cup victory in 1986 and became a folk hero at Napoli and Boca Juniors. Fans chanted it as crowd cheering in stadiums long before it circulated as a short clip, and after his death in 2020 it took on a nostalgic, memorial tone online. It still appears in football edits because it captures Argentine devotion in just three seconds.