The golden cookie is one of the most recognisable mechanics in Cookie Clicker, the incremental browser game released in 2013 by Julien Thiennot, known as Orteil. Golden cookies appear randomly on screen for a short time and grant powerful temporary effects like Frenzy when clicked. As the game spread from browser to Steam and became a defining idle game, its reward chime became shorthand online for unexpected luck. Creators now reuse the sound outside the game to mark jackpots, rare drops and fortunate coincidences.