Family Guy premiered in 1999, created by Seth MacFarlane, who also voices Peter Griffin, the show's bumbling father. Peter's hehehe giggle became one of his signature vocal traits, used whenever he finds his own antics funnier than anyone else does. Clips of the laugh spread through YouTube edits, Vine and TikTok remixes and soundboards, where it sits alongside other reaction laughs like the baby laughing meme in soundboard collections. It remains popular because a few seconds instantly identifies the character and the smug, silly mood.