The clip draws on Shrek, the grumpy green ogre from the DreamWorks films, whose blunt self-introduction became a shorthand for proud outsider humour online. Short, exaggerated voice clips like this spread through meme soundboards and short-form edits, where creators reuse a familiar character line to punctuate a joke without needing the full scene. As a scream meme in spirit, it stays popular because the roar is instantly readable, easy to drop over a reveal, and still funny even for viewers who only vaguely know the films.