José Simão built his reputation in Brazil as a humor columnist for Folha de S.Paulo and as a regular voice on radio, where his segment with journalist Ricardo Boechat on BandNews FM reached a wide morning audience. His signature exclamation Buemba, Buemba became instantly recognizable, used to announce gossip, political scandals and bizarre news stories. Clips from those broadcasts later circulated online as short audios, especially on WhatsApp and soundboards, where fans reuse his voice to comment on new events with the same mix of satire and disbelief.
Über diesen Sound
Clip of Brazilian humorist José Simão on Ricardo Boechat's radio show, delivering his satirical take on the news with his Buemba Buemba catchphrase.
This is a short radio clip featuring José Simão, the Brazilian humorist famous for turning daily headlines into sharp, absurd jokes. His delivery is fast, playful and slightly exaggerated, with that familiar excited energy listeners associate with his Buemba Buemba openings. Instead of a straight news summary, he twists politicians and current events into punchlines, making serious topics feel light and shareable. The sound works as an instant comedy reaction, the kind of voice drop that signals something ridiculous has just happened and everyone should laugh at the chaos rather than take it seriously.