Plantão Globo is the breaking-news bulletin of Rede Globo, Brazil's largest television network, used to interrupt regular programming whenever an urgent story develops. Its distinctive alert music has become instantly recognisable to Brazilian audiences, who associate it with serious, must-see news. Online, creators repurposed the sound as a meme format, dropping it over everyday announcements, celebrity gossip and fictional twists to give them the weight of real breaking news. That contrast between its formal news tone and trivial subjects is why it remains a popular punchline in Brazilian social media and group chats.