The sound comes from Five Nights at Freddy's 2, where the Puppet, also called the Marionette, attacks the night guard after its music box winds down. Clips of that moment circulated widely as Let's Play videos and horror compilations grew popular in the mid-2010s. Fans began lifting the audio on its own, separating it from the wider FNAF jumpscare scream tradition of the series. Its very short length and instant recognisability kept it in use for edits, soundboards and scare pranks long after the original game release.