Reyna is a duelist agent in Riot Games' tactical shooter Valorant, released in 2020, and her ultimate ability is called Empress. In the Brazilian Portuguese voiceover, activating that ability triggers the line 'Eles vão temer,' meaning 'they will fear.' Brazilian players clipped the short, punchy delivery and shared it in montages, streams and soundboards, where it became shorthand for confidence before a big play. It remains popular because the Portuguese version sounds especially dramatic, and because Reyna players still use it to mark the start of an aggressive, high-impact round.