Place it just before a visual reveal in a short edit, then follow the landing with a shocked sound for the failed flight and a goofy yell when the joke needs one last lift.
Über diesen Sound
This 11-second clip is built around Samoletik, the Russian word for a little airplane, and keeps its focus on that one small flying image. It feels light, playful and slightly mischievous, like a paper plane looping past at just the wrong moment, and it works best as a quick lift in a chat or edit. Its short span keeps the gag focused on a single idea.