The line comes from Shakira's Bizarrap Music Sessions, Vol. 53, released in January 2023 after her split from Gerard Piqué. In the song she compares an ex-partner leaving her for someone else to trading a Rolex watch for a Casio, and that single comparison became one of the most repeated lyrics from the track. Clips spread quickly across TikTok, Instagram and YouTube edits, where creators reused it far beyond the original breakup context to mock any obvious downgrade. Its short, instantly recognisable contrast keeps it useful years later.