Draven is a champion in Riot Games' League of Legends, known in the game as a flashy, arrogant executioner who loves showing off for his audience. The Portuguese version of his voice lines gave Brazilian and Portuguese-speaking players their own version of his trademark confidence, and 'Tá fácil demais' became a favourite shorthand for an effortless victory. Shared through soundboards, streams and short gaming edits, it stuck because the boast works even outside League of Legends, whenever someone wants to say a challenge was never really a challenge at all.