The phrase comes from the Spanish localisation of Worms, the turn-based artillery series by Team17 where teams of cartoon worms battle with exaggerated weapons and voice clips. Localised callouts became part of the humour, with short announcements punctuating drops, turns and sudden changes in a match. This reinforcements line later circulated on soundboards and in gameplay edits outside the original context, reused whenever help appears at the last moment. Its lasting appeal is the contrast between formal military language and the small, chaotic scale of a Worms fight.