Bozo is a mocking nickname that Brazilian internet users applied to former president Jair Bolsonaro, and short audio insults built around it travelled quickly through memes, reaction videos and political group chats. This clip is tagged with Medo e Delírio em Brasília, a strand of Brazilian political satire, and sits alongside other Brazilian political meme sounds such as Faz o L Vinheta. It survives because it is only a few seconds long, instantly recognisable to Brazilian viewers, and reusable whenever a new Bolsonaro controversy revives the same online argument.