Gejku appears as a short user-uploaded clip on meme soundboards, where its appeal comes less from a famous film or show and more from the word itself sounding strange, memorable, and easy to repeat. Short clips like this spread because creators can reuse them instantly in edits, reactions, and livestreams without needing viewers to know a backstory. With only about two and a half seconds to work with, Gejku fits the fast pace of short-form video, and its continued use shows how a simple, catchy sound can become a shared in-joke among viewers who recognise it immediately.