This sound is associated with Phasmophobia, the multiplayer ghost-hunting game released in 2020 by Kinetic Games. Clips of ghost hunts and attack moments spread widely on YouTube, TikTok, and short gaming compilations, where players used them to emphasize panic and failed escapes. Its popularity comes from how quickly it signals danger even without visuals. Creators still use it in horror edits and reaction-style videos because it instantly evokes the feeling of being caught by a ghost during a tense investigation.