Down Under was written by Colin Hay and Ron Strykert and released by Men at Work in 1981 on their debut album Business as Usual. It reached number one in Australia, the United Kingdom and the United States, and became closely associated with Australia after the country's 1983 America's Cup win. Online, short excerpts circulate in memes, travel videos and sports edits, where the flute riff alone is enough for most viewers to recognise the song and its connection to Australian culture.