Pulcino Pio began as an Italian children's song released in 2012, adapted from a Brazilian tune about farm animals. Its animated video followed a little yellow chick meeting animals that each added their own noise, building into a catchy cumulative chorus. The video spread quickly on YouTube in Italy and then across Europe, inspiring versions in other languages and countless parodies. The chick's simple pio refrain became the most recognisable part, which is why editors still lift that short chirp for memes, remixes and animal clips today.