Quake III Arena launched in 1999 from id Software as a fast arena shooter built around multiplayer deathmatch. Its announcer became iconic for terse callouts that rewarded streaks and special kills, and the Gauntlet line marked the ultimate insult kill with the default melee weapon. Clips later spread through frag movies, forums and soundboards, keeping the voice alive long after the servers thinned. It now sits alongside other classic FPS callouts like the bomb has been planted line as instant shorthand for old-school shooter culture.