Stomach growling sounds have long been used in cartoons, radio comedy, and sitcoms to signal hunger without dialogue, and the effect moved naturally onto soundboards and short-form video as creators needed a quick, instantly recognisable cue. On social media it is paired with food videos, diet jokes, and reaction clips, where the familiar rumble tells viewers the joke before anyone speaks. Its staying power comes from that shared experience, as almost everyone recognises the noise, and it sits comfortably alongside other body humour like a fart sound in playful edits.