Better Call Saul is the AMC crime drama that ran from 2015 to 2022 as a prequel to Breaking Bad, starring Bob Odenkirk as the slippery lawyer Saul Goodman. Its opening theme is a short funky guitar riff performed by the British band Little Barrie, deliberately written to sound like a sleazy retro TV jingle. The riff became a standalone meme on TikTok and YouTube, where editors use it to score shady deals, scam reveals and courtroom jokes, keeping the show's theme alive years after the finale.