The phrase comes from Casimiro Miguel, one of Brazil's most popular streamers, whose reactions and catchphrases are widely clipped and shared online. Fans turned his enthusiastic declaration that something is elite into a short reaction sound, and it spread through Brazilian meme pages, TikTok edits and WhatsApp groups as a shorthand for approval. It remains popular because the wording is simple, instantly recognisable to Cazé's audience and easy to drop over almost any impressive reveal.