Hijikata Toshiro is the vice-commander of the Shinsengumi in Gintama, Hideaki Sorachi's long-running Japanese manga and anime series known for mixing samurai action with irreverent comedy. His strict, easily irritated personality made him a fan favourite, and short clips of his voice became popular on soundboards and in fan edits. Because the moment is so brief, it works as a portable reaction that needs no context from a full episode, which is why Gintama fans still reuse it in memes, streams and short videos.