The clip comes from the opening of Simon & Garfunkel's 1964 song The Sound of Silence. Online, that first line became a recognizable reaction cue for defeat, embarrassment and bleak comedy, especially in short video edits and compilations. It spread widely on YouTube and meme pages because the lyric is instantly recognizable and easy to place after a failed attempt. It is often used in the same kind of comedic ending space as Directed by Robert B Weide, but with a sadder, more resigned tone.