The Baby Shark song was popularised worldwide by Pinkfong's 2016 animated video, which turned a simple children's chant into a global phenomenon through YouTube. Its easy dance moves and repetitive lyrics helped it spread to classrooms, parties and social media, where parents, teachers and creators reused the tune in countless parodies and remixes. It later became one of the most-viewed videos on YouTube, and its intro remains instantly recognisable years later because it is short, catchy and tied to shared childhood memories.