Whoomp There It Is was released in 1993 by Atlanta duo Tag Team and became a defining party rap hit, built around its crowd chant and heavy bass groove. The party people call was designed for clubs and arenas, and the song later lived on at sporting events, in films and adverts, and in throwback playlists. As short-form video revived 90s party clips, editors began isolating the chant as a standalone hype button, using its instant recognition to signal that a celebration is starting.