Snom is a small Ice and Bug type Pokemon first introduced in Pokemon Sword and Shield, where its larva-like design and gentle nature made it a fan favourite for cute edits. Online, creators turned its name into a simple eating chant, repeating snom as a stand-in for nibbling and munching sounds in short clips and soundboards. The joke works because it is easy to recognise, easy to loop, and instantly signals something small and adorable, which keeps it popular for lighthearted Pokemon memes and pet videos.