The audio comes from Spanish streamer AuronPlay, whose exasperated 'no me grites' moment was clipped from his online broadcasts and shared as a meme sound. Spanish-speaking viewers picked it up because the phrase is short, instantly understandable and easy to drop into arguments, streams and short videos. It spread through meme pages and video edits rather than through a single television show or film, which is why it is most often heard as a reaction clip today, used to call out shouting or drama with humour.