The sound comes from Hermes e Renato, the Brazilian comedy group known for low budget sketches on MTV Brasil in the early 2000s. In the Peido no Elevador sketch, the character Gil Brother Away is trapped in an elevator when someone farts, leading to his famous disgusted outburst. Clips of Away later spread widely on YouTube and Brazilian social media, where his phrases became reusable reactions. This line survived because it expresses instant revulsion in a way that fits pranks, fails and gross out humor.