The original chime comes from Taco Bell advertising, where a single bell toll closed commercials and became instantly recognisable online. This bass boosted take, often shared alongside the clean Taco Bell Bong, exaggerates that hit until it works like the vine boom as a meme punctuation mark. Clips spread through soundboards and short form edits in the early 2020s, with creators using the distorted version when the normal bong felt too subtle. Its appeal is simplicity: one familiar note, made absurdly loud, signals a joke without any dialogue or explanation needed.