The clip is credited to Disney and is associated with the studio's classic animated features, where bell and chime cues were used to mark clocks, magic and scene changes. It is noted as heard in Cinderella and Robin Hood, among other titles, which helped link the sound to fairy tale storytelling in viewers minds. As clips from those films circulated online, editors began lifting the clean chime as a standalone effect for memes and edits. Its short length and instantly recognisable tone keep it popular for nostalgic, family friendly content today.