Hermes & Renato was a Brazilian comedy troupe known for low-budget sketches on MTV Brazil, including parodies such as As Tretas de Hong Kong. Their catchphrases spread widely among Brazilian viewers and later resurfaced on soundboards and social media as short meme sound clips. 'Quer cuzcuz' survived because the phrase is easy to quote, instantly recognisable to fans, and funny even as an isolated line. It is now reused far beyond its original sketch context as a nostalgic reaction among Portuguese-speaking audiences.