The clip is best known from TikTok, where it circulated under the name Killian Coupe du Monde and became attached to World Cup themed edits. Its French title points to its football connection, and short-form creators have kept it in rotation for match-day posts, tournament throwbacks and fan celebrations. Because the track is short and immediately tied to the excitement of the tournament, it works as a quick audio cue for victory, pride and football fandom, even for viewers who do not know Killian or the original post.