Klasky Csupo was the animation studio behind Rugrats, The Wild Thornberrys and other Nickelodeon series of the 1990s, and its splat logo closed many episodes broadcast on the channel. The short ident, with its shaking logo and springy boing, became familiar to a generation of viewers who heard it at the end of after-school cartoons. As those viewers began sharing clips online, the sound spread through nostalgia edits, parodies and soundboards, where it is now used as a quick shorthand for 1990s children's television and the slightly chaotic charm of that era.