The song comes from Frozen 2 (2019), performed by Jonathan Groff as Kristoff in a sequence that lovingly parodies 1980s rock ballads, complete with a reindeer choir backing him up. The scene became an instant standout because the earnest, full-throated performance felt wildly out of place next to the rest of the film. Clips of the song spread across TikTok, YouTube edits and soundboards, where creators paired the melodrama with low-stakes heartbreak. It remains popular because sincerity played completely straight is an easy, endlessly reusable punchline.