The clip circulates online as a German-language TV Total meme, built around the repeated line that something cannot be seen, tasted, or known. Its appeal comes from that deliberately vague wording, which fits almost any situation where the subject stays hidden or unexplained. Shared through soundboards and short-form edits, it has become a compact reaction for German-speaking creators who want a dry punchline without a long setup. Its short length and repetitive rhythm help it stay recognisable even when listeners do not catch every word.