The phrase comes from Brazilian gaming slang, where me carrega is a joking way to ask a stronger teammate to carry a match, with plz added in the style of casual online chat. Short, quotable voice clips like this one spread through soundboards and meme edits because they can be reused instantly in streams, videos and group chats without context. Its staying power comes from how relatable that request is: almost every player has wanted a carry after a bad round, and the mix of Portuguese and English makes it feel both local and instantly shareable.