Monika is the president of the literature club in Doki Doki Literature Club, the free 2017 visual novel by Team Salvato that became a cult hit and a bottomless source of memes. Fans latched onto her self-aware, fourth-wall-breaking persona, and edits playing up her scheming, obsessive side spread across YouTube and TikTok. This brain-themed clip rides that wave, used whenever someone acts like they are five steps ahead. Like many DDLC memes, it endures because the character is instantly recognizable even to people who never played the game.