The phrase comes from Brazilian League of Legends culture, where mid is one of the most pressured lanes and players often get blamed for a loss. Saying nunca mais jogo mid became a common joke for anyone swearing off the role after a bad match. The clip spread in Portuguese gaming groups, streams and meme edits because the frustration is universal, even for players who do not speak Portuguese, and it is now reused as a surrender reaction far beyond its original matches.