Paramount Plus launched in 2021 as the rebranded streaming home of Paramount, and its new ident kept the studio's long-running mountain and stars imagery with a refreshed orchestral sting. Short logo sounds like this became popular on soundboards and in short-form video because they are instantly recognisable and carry the weight of a major studio, even in a few seconds. Editors now reuse the sting to frame parodies, fake announcements and ironic trailers, a use that keeps the 2021 ident familiar long after its original launch.