Speed Cola is one of the Perk-a-Cola machines in Treyarch's Call of Duty Zombies mode, known in game for noticeably faster reloads. Each perk machine plays its own short jingle in the style of a vintage soda advert, and the Speed Cola song leans into that idea with a cheerful invitation to take a sip. Clips of the line spread through Zombies gameplay videos, montages and soundboards, where the phrase became shorthand for speeding up, reloading, or grabbing a drink at exactly the right moment.