Call of Pripyat, developed by GSC Game World and released in 2009, is the third entry in the S.T.A.L.K.E.R. series set around the Chernobyl Exclusion Zone. Vodka is a familiar consumable in that world, carried by stalkers and used to help counter radiation, which is why its drinking sound became a shorthand for the series itself. As gameplay clips and edits spread across video platforms and soundboards, the short gulp became a recognisable joke for surviving the Zone, and it remains popular with fans revisiting the game and its mods.