Steam, Valve's PC gaming platform, uses a short chime to notify players when they unlock an achievement, and the sound has become shorthand for success far beyond the games themselves. Clips of the notification are shared on soundboards and in editing packs because viewers instantly recognise the cue from hours of gameplay. Streamers and video makers reuse it to ironically award achievements for everyday actions, keeping it popular as a quick, positive punctuation mark for wins, jokes and completed challenges.