The Deep Note was created in 1983 by James A. Moorer as the audio logo for THX, the sound company spun out of Lucasfilm to certify high-quality cinema audio. It was designed to showcase a theatre's speakers and dynamic range, and it soon became a familiar part of going to the movies. Online, creators began reusing it outside cinemas for parodies, fake trailers and exaggerated reveals, turning a technical demonstration into a widely recognised joke about something being presented as epic.