Towelie first appeared in South Park in 2001 as a talking towel who is almost always stoned, and his laid-back catchphrases quickly became part of the show's humour. The character returns in later episodes and games, often forgetting his own advice while insisting that everyone bring a towel. Online, short clips of his most relaxed lines circulate as reaction sounds and meme edits, where his voice alone signals that someone has completely checked out. That simple, instantly recognisable stoner persona is why the line still works years later.